Every January first, a group of intrepid and foolhardy people, gather on some frigid shoreline, grease up, chop a good big hole in the ice and take themselves a little plunge in the ice water. Why do they do this? I have no idea! I place this activity right up there on the list of [...]
Archive for September, 2008
Marketing with the “Polar Bear Club”
Posted in fear of marketing, polar bear club, working with yourself on September 23, 2008 | Leave a Comment »
The Eagle and the Mouse
Posted in fear of marketing, marketing avoidance, marketing introvert, personality, procrastination on September 11, 2008 | Leave a Comment »
There is a native American metaphor for two different types of people which I often find apply to business owners. One is “Eagle People” and the other is “Mouse People.”
Eagle People like to fly up where they can see around them for 100’s of miles. They are always seeing new things on the horizon which [...]
Tendencies to Procrastinate!
Posted in distraction, fear of marketing, marketing introvert, procrastination on September 9, 2008 | 1 Comment »
It is beautifully bright and cool here in Boulder this morning. A week or so ago we plunged out of summer and into Fall. This close to the mountains we could literally have snow at any time but for the moment everything is unseasonably lush and green.
What does this have to do with Marketing 4 [...]
Why the picture across the top?
Posted in business card, creative marketing, marketing introvert, passive marketing on September 8, 2008 | Leave a Comment »
Often marketing done by Marketing Introverts is creative but not very effective… as in the case of the person who left their business card on top of the post on a bridge near my house. The beautiful leaves, the bright colors, the crystal, all caught my attention but how many people did this marketing strategy [...]
